Case Study: Statue of Liberty Tours Website
Client: Statue of Liberty Tours
Industry: Tourism & Travel
Overview
Statue of Liberty Tours wanted to enhance its online presence, improve user experience, and increase bookings. They were looking for a website that would allow customers to easily book tours and access detailed information about the experience. BookingHeads was tasked with building a custom website that integrates with booking systems, supports multiple currencies, and delivers an intuitive user experience.
Challenges
- Implement a custom booking system integration that handles high traffic volumes.
- Optimize the site for multi-currency support and mobile responsiveness.
- Ensure smooth and secure payment checkout experience.
Solution
BookingHeads developed a fully customized WordPress website for Statue of Liberty Tours, featuring an intuitive booking interface, multi-currency support, and mobile responsiveness. Key elements included:
- Custom Booking Widgets: Integration of a booking system that allows customers to select specific tour dates, times, and ticket types, with real-time availability checks.
- Payment Gateway: Secure integration with multiple payment gateways, including PayPal and credit card processors.
- Mobile Optimization: Ensuring the site works seamlessly across all devices.
- SEO Optimized: We performed SEO enhancements to improve organic search rankings for terms related to “Statue of Liberty Tours.”
Results
Since launching the new website, Statue of Liberty Tours has seen a significant increase in bookings and overall site traffic. Key results include:
- 42% increase in online bookings within the first 16 months.
- Mobile conversions increased by 50% due to a mobile-first design.
- SEO rankings improved, resulting in a 25% increase in organic traffic.
Contact us to learn how we can build a custom solution for your tourism business.